OMAHA, Neb. - In an effort to make sure important daily updates reach Spanish speaking citizens, Telemundo Nebraska is launching a special news bureau in Grand Island as COVID-19 cases rise at an alarming rate in that community.
Nebraska's only Spanish language television news organization has opened a temporary news gathering facility located at the Ramada Hotel in Grand Island. The bureau will facilitate communication from local leadership and health officials to central Nebraska Spanish speakers from a trusted and reliable source in the Latino community.
"There is no greater priority for all of media during this health crisis than informing and educating ourviewers and listeners about this deadly disease. Telemundo Nebraska and our Omaha radio station, Radio LOBO, have over 160,000 Spanish speaking followers on social media from Grand Island to Omaha to Sioux City. We are a trusted voice with those who watch our stations and consume our news and we're needed right now in GrandIsland more than ever," said Andy Ruback, CEO of Flood Communications.
Telemundo Nebraska is owned by Flood Communications. Company officials have re-directed bilingual newsroom staff from Omaha to Grand Island to help improve communication with the Latino community about the dangerous disease and how it spreads.
The news operation will include live broadcast video equipment that will allow the television network to air urgent messages over-the-air and through online platforms such as Facebook and Telemundonebraska.com.